Using an Ipad as a retail promotion tool
11 August, 2011
Tablets are increasingly being used in retail and marketing activities from interactive product simulations, product and service demonstrations to customer data collections. Apple's IPAD leads the way in uptake for these activities as both an easy to use and an eye catching tool.
The IPAD provides a great platform for content rich applications along with the ability to collect and store information for marketing purposes. UCS recently helped several leading brands to build interactive product promoters and customer survey applications.
An IPAD application combines the advantages of an interactive product catalogue, a customer survey form and an attractive interaction interface to entice customers to interact with the promoter.
